Main Research Question:
How and why was the game design of Ghostbusters (2016)
received poorly by critics and players?
Attempting to answer this overall question involved doing an extensive project that required four distinct stages.
- 1. Competitive review
- 2. Heuristic evaluation
- 3. Usability test
- 4. Playtest
Every UX research method had its own evaluation round, in which subsequent research questions/objectives were built from the previous round's findings
. The presentation link has summary slides of each stage, and the full report link (submitted for the course) contains more details for design recommendations and research artifacts such as test plans, moderator guide, consent form, protocols, and surveys. I used DePaul's Software Observation and Usability Lab (SOUL) to conduct the tests.